Wrangler Inc. has “cowboyed up” once again to develop America’s largest youth rodeo sponsorship program.

Leaders of the National High School Rodeo Association (NHSRA), the oldest youth rodeo program in America, appointed Victoria Netzer, Sidney, to the Wrangler High School All Star rodeo team, a corporate-sponsored youth rodeo team.

The Wrangler All Star rodeo team is fashioned after Wrangler’s Champion Pro rodeo team, which includes superstars like Trevor Brazile, Stran Smith, Kody Lostroh, Guilherme Marchi, Kaycee Field, Will Lowe, Rod Hay, Hall-of-Famer, the late Jim Shoulders. Netzer earned a position on the NHRSA Wrangler High School All Star rodeo team based on leadership qualities, academic eligibility and athletic achievements.

“We are excited to expand Wrangler’s rodeo sponsorship program at the middle school level,” Jeff Chadwick, special events manager for Wrangler rodeo, said. “As always, it gives us a tremendous sense of pride to associate the Wrangler brand with promising young men and women. We’re confident each member of the team will be an outstanding goodwill ambassador for the sport of rodeo.”

Members of the Wrangler High School All Star rodeo team receive official competition apparel consisting of two Wrangler 20 X shirt embroidered with the team logo and two pairs of competition jeans. In addition, team members receive an official team certificate signed by president of Wrangler jeans and sShirts, Phil McAdams.

“Wrangler’s NHSRA sponsorship is a natural extension of our professional and collegiate rodeo programs, “ Chadwick said. “We are confident the NHSRA partnership will reinforce Wrangler brand loyalty with the youth market.”

“The NHSRA owes much of its success to the support of its national sponsors,” said Kent Sturman, general manager of the NHSRA, “and we are excited to have a prominent company like Wrangler once again step forward to help us meet the ever increasing challenges facing our young people today. Cowboys and cowgirls can always depend on Wrangler to support the infrastructure of rodeo, and our members are thrilled to have Wrangler as a sponsor and are proud to wear their products in and out of the competition arena.”

Wrangler Inc., headquartered in Greensboro, N.C., is the maker of the official jeans and shirts of the NHSRA, NHSRA WD, NIRA, Texas Team Roping, CPRA, PBR, USTRC, PRCA and AQHA. Wrangler is a division of VF Corporation, one of the world’s largest publicly owned apparel companies.

The mission of the NHSRA is to help today’s young people become responsible, dedicated adults through the sport of rodeo. The NHSRA is honored to have Wrangler sponsor the NHRSA High School All Star team. The NHSRA now features more than 41 states, five Canadian provinces and Australia. To contact the NHSRA call 1-800-466-4772 or visit their Web site at http://nhsra.org/.